Canada’s millionaires are working things out…
…with their investment advisers. Finally – a good news story.
The good thing about the internet is that you can’t see how emotional I’m getting right now. Here’s hoping the tears don’t short out my keyboard.
I often have nightmares about going in to work and finding myself writing some completely inane crap press release like this.
The fact that someone is paid to write this rubbish, the fact that some company paid several hundred dollars to have Canada Newswire disseminate this is a testimony to how messed up our society is.
It’s not, in fact, a testimonial about how rich people are developing deeper personal connections with the bureaucrats who shuffle their paper, it’s about who they’re hiring to do so and what sorts of experts they prefer to hire.
And herein lies the basis for my assertion. There is at least one company out there making money by studying the financial advisor preferences of rich people. There are companies out there who desperately want to know this information because they make their money by catering to said same rich people.
There is a company that thinks the whole world will be interested in what kinds of financial advice rich people purchase.
I’m trying to calculate the economic cost of this whole exercise – not only the promotion of the survey, but also the production, sales and reproduction of the survey itself.
It’s likely in six figures. Not enough to, say, end world poverty, but probably enough to keep a community centre open for a year, or buy more ads to encourage people to reduce the greenhouse gas they produce, or re-list some small but important surgical procedure with a medicare program somewhere.
Heck, you could even send it down to Louisiana to do some of what the US government should be doing.
And yet all this money, all this human effort is being spent chasing after the interests of people who are wealthy enough to look after themselves. I wonder if anyone involved in this whole production is even a little embarassed about it.
They should be.
